MIDA / DATA CONNECTIONS
TikTok Ads
Compare advertising spend and delivery across agreed reporting periods.
How the connection can work
Review an account export first, then assess the official business API for an approved reporting workflow.
Access requirements
Requires authorized advertiser access and any approvals required by the platform. An API project is not connected from this public page.
BEFORE A CONNECTION GOES LIVE
- Agree reporting timezone and currency.
- Record the conversion window.
- Retain platform identifiers for reconciliation.
From access to a checked report
Assess
Confirm the account, reporting question, data coverage and approved access.
Map
Define identifiers, statuses, dates and calculation rules for the report.
Verify
Reconcile records and totals before establishing a recurring update.